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Fundraising tips

Read through our top tips for fundraising success. 

Top tips for fundraising success 


Thank you for raising vital funds to support people affected by cancer! Whether you’re planning something simple or something big, these tips will help you get the most out of your fundraiser. 

  1. Simply ask!

The number one reason people donate is because they were asked!

The more people you reach out to, the more support you’re likely to receive. Use our ready-made resources to help you spread the word with confidence. 

  1. Choose an idea that suits you

Pick a fundraising idea that fits your lifestyle, interests or community. It can be as simple or creative as you like, what matters most is that it feels right for you. If you’re enjoying it, others will want to get involved too. 

  1. Set a goal and aim high

An ambitious goal can motivate both you and your supporters. If you reach your target early, don’t be afraid to increase it and keep going. Seeing your progress encourages others to donate and be part of your impact. 

  1. Get your friends and family involved

Start by asking the people closest to you. Let them know what you’re doing and why it matters. You can also suggest a donation amount to make it easier for them to get involved. 

  1. Lead by example

Kick things off with a self-donation to show your commitment. It helps build trust and sets the tone for others to follow. People are more likely to give when they see you’re all in. 

  1. Share your story

Tell people why you’re fundraising and what it means to you. A personal story helps others connect with your page and understand the difference their support can make. Don’t forget to add photos to bring your story to life. 

  1. Spread the word far and wide

Use your social media, email and messages to share your fundraising page. Add your link to your email signature and post updates regularly to keep your network engaged. The more visible your fundraiser is, the more support you’ll gain. 

  1. Keep your costs low

If you’re hosting an event, try to minimise expenses so more funds go towards helping people affected by cancer. Ask local businesses if they can donate goods, services or prizes. You might be surprised by how willing people are to help. 

  1. Keep the momentum going

Share updates, milestones and photos as you go. Regular updates remind people to support you and make them feel part of your journey. It also keeps your fundraiser active and exciting. 

  1. Thank your supporters and share your impact

A simple thank you goes a long way. Let your supporters know how much you appreciate their help and how their donations are making a difference. You can also share your story with us to inspire others to get involved. 

Bonus tip: We’re here to help 

You’re not doing this alone. Our Cancer Council team is here to support you every step of the way. 

Whether you need help with ideas, promotion, or planning your fundraiser, our team is ready to help make it a success. Don’t hesitate to reach out, we’d love to hear from you. 

Ready to get started on your fundraiser? 

See the 9 categories of fundraising and be inspired

Get ideas, and see examples of other fundraisers, and check out our fundraising toolkits.

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